Premier Travel will open a new branch next month, following “overwhelming interest” from people keen to join the company.
The shop will open in Fakenham, north Norfolk, a location Premier has “carefully chosen” to create a network with its branches in nearby Swaffham and Dereham.
The expansion will bring the total number of branches operated by the East Anglia-based agency to 27, having opened Letchworth in July.
The Fakenham branch will open its doors in early December initially with a team of four staff, who have a combined travel industry experience of over 70 years.
Premier said this reflects the agency’s “ongoing commitment to delivering expertise and personalised service to its customers”.
“We are delighted to bring Premier Travel to Fakenham, a town with a unique charm and a community that values the same principles we hold dear,” said Paul Waters, managing director at Premier Travel.
“This expansion is a testament to our dedication to providing exceptional travel services and creating opportunities for talented individuals who share our passion for the industry.”
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