The Scenic Group, which includes Scenic Luxury Cruises & Tours and Emerald Cruises, has appointed Mark Robinson as cruise operations vice-president.
He has more than 35 years of industry experience and his most recent role was chief commercial and operations officer with start-up Cruise Saudi.
Previously, Robinson spent three years as chief commercial/head of business development for cruise port operator Global Port Holdings.
He also worked with Tui and First Choice for 27 years, and was chief executive of Tui-owned port operator Intercruises Shoreside & Port Services.
In his new role, he will oversee the day-to-day operations of the Scenic Group’s river and ocean yacht fleet, and reports to Rob Voss, Scenic Group’s chief operating officer.
Voss commented: “As we continue to grow, we are keen to reinforce a strong and robust executive leadership team for cruise operations that can assist in the operational integrity of all our many programmes as well as support our strong guest-focused culture both onboard the vessels and ashore.
“We look forward to Mark adding his extensive knowledge to our team and contributing to our never-ending focus on delivering the highest standards of luxury experiences and guest services across our fleets worldwide.”
Robinson added: “I am thrilled to be joining the Scenic Group during this exciting period of growth and am looking forward to working closely with our award-winning teams onboard our vessels and ashore as we offer our guests a first-class luxury experience for which the Scenic Group is renowned.”
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